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Job Information
Job title

E-Commerce Affiliate and Paid Search Manager

Company Petco
Wage between $0.00 - $0.00 Annually
Location United States, California, San Diego
Employment type Full Time
Education Not Specified
Year Experience 4 - 5 Years of Practical Experience
Travel None
Published on 3/11/2008
Description
PETCO's vision is to best promote, through our people, the highest level of well-being for companion animals and to support the human-animal bond. Our vision is the driving force behind everything we do here at PETCO and is achieved through the contributions of every associate, every day. Our associates are PETCO's most priceless and irreplaceable asset. PETCO provides fun, challenging, and rewarding opportunities for associates to develop themselves and enjoy their place of work.

PETCO.com has an opportunity for a for a highly motivated E-Commerce Affiliate and Paid Search Manager to manage our online acquisition programs. We need an experienced online marketer to oversee our affiliate, paid search and pet portal partners.

Responsibilities include:

Affiliate Program and Partner Management:
Management, recruitment, execution and analysis of our affiliate program.

Serve as primary relationship manager with all loyalty, rebate and shopping comparison affiliates. Manage and support top affiliates with customized marketing advice, creative, analysis, and reporting.

Prospect for new partnership opportunities

Identify and negotiate cost-effective online marketing deals with new and existing partners.

Keep abreast of best practices in the e-commerce industry and monitor competitive landscape to continually grow the program.

Manage all monthly invoices and ensure that the programs is under budget

Paid Search Program Management
Serve as primary contact for each Paid Search Engine.

Analyze all keywords on all search engines to determine cost, positioning and ROI. Work with the Merchandising Manager to optimize all bidding to ensure the most cost effective program.

Work with the Merchandising Manager to develop and test new landing pages.

Work with the Merchandising Manager to develop keyword strategies for new product launches and company wide promotions.

Keep abreast of best practices in the e-commerce industry and monitor competitive landscape to continually grow the program.

Manage all monthly invoices and ensure that all programs is under budget


Qualifications
A four-year college degree in Marketing or Business Administration is preferred.

A minimum of five years of online marketing for an Ecommerce web site

Experience in Internet advertising and reporting metrics (ROI, CPA, CPM, CPC)

Extensive knowledge of affiliate and search engine marketing is required

Strong negotiation skills

Excellent written and verbal communication skills

Strong computer skills, including extensive knowledge of MS Excel

PETCO has a unique environment with infinite career opportunities. Whether you work directly with customers in a store or with other associates at the distribution centers or the National Support Center (corporate headquarters in San Diego, CA), you will be proud to be a PETCO associate.

Learn more at: www.petco.com/careers

Come. Work. Stay.df-tc

Experience/Skills
See Above

Other desired skills:
E-Commerce Affiliate and Paid Search Manager
This job has expired.